Infosys Media Platform
An intelligent platform can provide a fabric of automation across all the media workflows with the power of AI and machine learning and enable content creators/distributors to adapt to voluminous increases in content while driving efficiencies and lowering costs. Intelligent systems that can identify the changes in content between different takes and automate the localization via machine learning algorithms can be a huge enabler. Such intelligent orchestration platforms also link all the players from content production to distribution and hence provide a platform where content can be produced or reused efficiently (reducing overall costs) and monetized optimally (subscriptions, contextual advertising, automatic ad insertions etc.). This could make content releases on a global scale possible within few weeks of production