Customer Engagement Reimagined: DigiB’s AI Approach

At MWC 2025, Samad Masood, Content Strategy Lead at the Infosys Knowledge Institute, speaks with Sundi Balu, Chief Technology Officer at DigiB, about the growing impact of AI on the telecom sector. They examine how AI is driving operational efficiencies, transforming customer engagement, and reshaping business strategies. Sundi shares his perspective on the industry’s AI adoption curve, the need for bold leadership, and the opportunities for telcos that embrace AI-first strategies. Watch their conversation to gain insights into the next phase of AI-driven telecom evolution.